Web and software development in Toronto Websites and software built around how you work.
Online stores, digital catalogues and the business software behind them: lead management, CRM, billing, inventory and learning systems. Custom-built, connected to your marketing and made to fit your workflow.
No cookie-cutter packages
Every business has its own way of selling, serving and billing customers. Off-the-shelf software makes you change how you work to fit it, and templates rarely do what you actually need.
We build custom solutions that align with your goals and your workflow, and because we also run marketing, we connect them: an enquiry from your website lands in your lead system, becomes a customer in your CRM and turns into an invoice without re-typing anything.
Development services
Hire us for one, or combine them. Each one links through to the full details.
-
E-commerce
Online stores with product management, secure payments and order tracking.
- Custom online stores
- Payments, shipping and taxes set up
- Order and customer management
-
E-paper
Digital editions of newspapers and magazines that readers can page through online.
- Digital editions of print publications
- Page-turn reading on any device
- Archives and subscriber access
-
E-catalogue
Online product catalogues that are easy to update, search and share.
- Searchable online product catalogues
- Easy updates without a developer
- Share links and enquiry buttons
-
Lead management (LMS)
Every enquiry from forms, calls and WhatsApp in one place, with reminders so none go cold.
- Enquiries from forms, calls and WhatsApp in one place
- Assignment and follow-up reminders
- Source tracking for every lead
-
Customer management (CRM)
Customer history, deals and follow-ups in one system, so your whole team sells from the same page.
- Customer records and history
- Deals, pipelines and tasks
- Reports your team will actually use
-
Learning management (LMS)
Online courses, student management and assessments for training and education.
- Online courses and lessons
- Student enrolment and progress tracking
- Quizzes, assessments and certificates
-
Billing
Quotes, invoices, taxes and payment tracking, built around the way you bill.
- Quotes, invoices and receipts
- Taxes and payment tracking
- Statements and overdue reminders
-
Inventory
Stock levels, purchases and movements tracked as they happen.
- Stock levels across locations
- Purchases, suppliers and transfers
- Low-stock alerts and reports
-
Custom application
Web applications for workflows that off-the-shelf software doesn’t fit.
- Web apps for unique workflows
- Integrations with the tools you use
- Built to grow with your business
From first click to final invoice
Our systems can work on their own, or connect into one flow from marketing to operations.
-
1
Sell online
Customers browse, read and buy.
-
2
Capture
Every enquiry is recorded and followed up.
-
3
Manage
Customers, deals and training in one place.
-
4
Operate
Invoices, stock and anything else your business needs.
How we work
The same six steps on every project, so you always know what happens next.
-
1
Listen
The art of conversation lies in listening. We start with your business, your customers and your goals.
-
2
Brainstorm
Brainstorming is not about how, it’s about how to wow. We explore ideas before we commit to one.
-
3
Create
Create with the heart, build with the mind. Design, content and code come together.
-
4
Iterate
Few ideas work on the first try. We test, refine and improve before anything goes live.
-
5
Deliver
Our formula for success: under-promise and over-deliver. Launch on time, with no loose ends.
-
6
Repeat
Growth is a cycle. We measure what worked, learn from what didn’t and run the next round.
Development questions
Something else on your mind? Ask us directly.
Off-the-shelf tools are great when they fit. When they don’t, you end up paying for features you don’t use and working around ones you need. Custom software fits your process and connects to your other systems.
Yes. We can connect systems through their APIs, such as payment gateways, accounting tools, WhatsApp and email.
Yes. Maintenance, updates, hosting and backups are all available as ongoing services.
Let’s plan your development.
Tell us where you want your business to be. We’ll recommend where to start and what can wait.